Several Bollywood Celebrities Lead Relief Activities For COVID-19 Crisis In India

Veteran actor AnupamKher has joined hands with Global Cancer Foundation, USA – headed by Indian American doctor AshutoshTewari –and India’s Bharat Forge to start an initiative called ‘Project Heal India,’ which aims to help in the current fight against COVID-19 across India by providing medical aid and other relief.

Through the project, the organization will provide critical equipment and other life-supporting devices to needy institutions and hospitals across India. The first consignment of CrossVent Ventilators (ICU critical care), Medtronic Ventilators, ResMed non-invasive ventilation devices and oxygen concentrators is expected to arrive in India this week.

Sharing his take on the initiative, Kher shared, “Dr. AshutoshTewari (Global Cancer Foundation) was one of the first to come up with a concrete plan. This gave me the needed impetus to take this forward and be of service to our nation. It is people and humanitarians like Mr. Baba Kalyani (Bharat Forge) and Dr. AshutoshTewari that help make the world a better place and restore our faith time and again in humanity. I am honored and pleased to be joining hands with them.”

Tewari also ensured that people in India are not alone, saying: “We may be 10,000 miles away, but we continue to keep you close in our hearts and thoughts. The supplies we are sending are a kind of symbolic gesture and a sign of solidarity.”

In response to the overwhelming need, Project Heal India will do its best to address the needs created by the pandemic, said Kher. The contributors believe that to control this virus, it is extremely important to work together and ensure the health and safety of citizens and do our part in this ever-changing situation. Project Heal India has also pledged to raise funds, medicines, and other necessary relief material to help people of the Indian community at large, according to an official release.

Actress Lara Dutta and Sports Scientist ShayamalVallabhjee joined hands with The Indus Entrepreneurs (TIE), a non-profit headquartered in Silicon Valley for ‘I Breathe For India Campaign: Covid Crisis Relief’, a virtual fundraising campaign to help India battle the Covid-19 crisis.

The campaign, which runs until May 20, brings together Indian luminaries, actors and sports personalities, including Amitabh Bachchan, Sri Sri Ravi Shankar, H.H. Radhanath Swami, Karan Johar, Rishabh Pant, Anil Kapoor, AnupamKher, Samantha Prabhu, TarunTahliani, and many more, who appeared in a live special two-hour fundraising drive for Give India — India’s largest non-profit working actively with 2200 NGOs on the ground in the fight against Covid-19.

During the drive, the stars appeared reciting poetry, singing songs and delivering heartfelt messages, as part of a specially curated showcase, never before seen in India, which was streamed live across Facebook, Instagram, and YouTube.Funds from the campaign will go towards essential life-saving medical supplies, humanitarian aid for families under the poverty line that have been affected by the crisis, and manpower support for setting up vaccination and isolation centres to strengthen the nations’ efforts to combat the spread of Covid-19.

“The ‘I Breathe for India’ campaign was more than a fundraiser. It represented the collective consciousness off many people whose only desire was to India and its citizens in its hour of need. In many ways it helped redefine what is possible as we move towards the ‘new normal’. Thanks to the unwavering dedication of the Encompass team and its partners, we more than doubled our initial goal of $1 million and now as a result, have extended our deadline to allow us to shatter the proverbial glass ceiling. Both Lara and I, and the teams from TIE Global and Give India are eternally grateful to the entire unit that made this possible,” said ShayamalVallabhjee.

Lara Dutta added, “The success of the #IBreatheForIndia fundraiser would not have been possible without the individual efforts behind the scenes. My heartfelt thanks and gratitude to each and every one for selflessly giving your time and talents. God Bless and keep you all and your families safe until we are able to overcome this crisis together.”

‘I Breathe for India: Covid Crisis Relief’ was produced by global creative commerce agency, VMLY&R COMMERCE ENCOMPASS with platform partners including YouTube, Facebook, Twitter, Sony Liv, Voot, Eros Now and Glance, helping to amplify and restream the event.Actress Priyanka Chopra Jonas shared that over 14,000 contributors have helped raise $1 million, to help India amid the second wave of Covid-19. Priyanka shared a video on Instagram May 12, featuring a world map and the countries from where donations have poured in to help India.

“Through some of the darkest days in our history, humanity has once again proven that we are better together. Nick Jonas and I are so humbled by your support and by the outpouring of help for India from so many parts of the world,” she wrote alongside the video, referring to her husband.”We can all continue to help so let’s not stop here. We’re raising the fundraising target to $3 Million and we know that with your help and support, we can achieve this too. Thank you all for your support and thank you Give India for the incredible work you are doing on ground.”


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