Prada to Release $930 Kolhapuri Sandals After Backlash Over Production

Featured & Cover Prada to Release $930 Kolhapuri Sandals After Backlash Over Production

Luxury fashion brand Prada is set to launch a limited-edition line of Kolhapuri sandals made in India, following backlash over cultural appropriation concerns.

Luxury fashion brand Prada has announced plans to release a limited-edition line of footwear inspired by traditional Kolhapuri sandals, which are handcrafted in India. The brand will produce 2,000 pairs of these sandals in the states of Maharashtra and Karnataka, collaborating with two state-backed entities, according to a report by Reuters.

Lorenzo Bertelli, Prada’s head of Corporate Social Responsibility, stated, “We’ll mix the original manufacturer’s standard capabilities with our manufacturing techniques.” The collection is scheduled to launch in February 2026, and the sandals will be available for purchase online and in 40 Prada stores worldwide, priced at $939 per pair. The agreement to produce these sandals was signed during the Italy-India Business Forum 2025.

Prada previously faced significant backlash for showcasing sandals that closely resembled traditional Kolhapuri designs without acknowledging their origins. Critics accused the brand of cultural appropriation, as the sandals were labeled simply as “leather footwear.”

Lalit Gandhi, president of the Maharashtra Chamber of Commerce, expressed concern, stating, “The collection includes footwear designs that bear a close resemblance to Kolhapuri sandals, a traditional handcrafted leather sandal that has been awarded ‘geographical indication’ status by the government of India in 2019.” This status verifies that a product originates from a specific location, and the Kolhapuri sandals have a history dating back to the 12th century in the city of Kolhapur, located in western Maharashtra.

Dhanendra Kumar, a former World Bank executive director, highlighted the challenges faced by Indian artisans, noting, “While Indian artisans and small-scale producers excel in craftsmanship, they rarely have access to capital or business acumen to position their products globally as luxury goods.”

Actress Kareena Kapoor also weighed in on the controversy, posting a picture of her own traditional Kolhapuri sandals on Instagram, accompanied by the caption, “Sorry not Prada… but my OG Kolapuri ❤️.”

Artisans from Kolhapur expressed their disappointment over the use of their design without proper acknowledgment. In response to the backlash, Maharashtra’s Social Justice Minister Sanjay Shirsat announced that the new initiative will be branded as “Prada Made in India – Inspired by Kolhapuri Chappals.”

Shirsat further explained that some artisans will receive specialized training from Prada and LIDCOM, a state-backed entity that supports the leather industry in Maharashtra. Additionally, around 200 Kolhapuri chappal artisans will undergo three years of training in Italy to enhance their skills.

The agreement between Prada and the Indian entities is set for five years, although Shirsat expressed optimism that it would be extended beyond that period. This initiative aims to bridge the gap between traditional craftsmanship and the luxury market, ensuring that the artisans receive the recognition and support they deserve.

This development marks a significant step for both Prada and the artisans involved, as it seeks to honor the rich heritage of Kolhapuri sandals while addressing the concerns raised by the community.

According to Reuters, the collaboration aims to create a sustainable model that benefits local artisans while introducing a piece of Indian culture to the global luxury market.

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