Vasudha Badri-Paul, founder and CEO of Avatara AI, discusses her transition from corporate life to launching an AI accelerator aimed at fostering innovation in California’s East Bay.
Vasudha Badri-Paul, the founder and CEO of Avatara AI, has embarked on an ambitious journey to reshape the landscape of artificial intelligence startups in California’s East Bay. After a lengthy corporate career, she is now focused on building an AI accelerator that aims to nurture the next generation of innovators.
In 2023, Badri-Paul established Avatara AI, a San Francisco-based firm dedicated to helping businesses design and manage AI solutions. She recognized the urgent need for companies to adapt to the rapidly evolving AI landscape. “AI is advancing at such a rapid pace that failing to continuously update your skills can leave you obsolete almost overnight,” she noted.
However, her decision to leave a stable corporate career was also influenced by the Bay Area’s unpredictable hiring environment. “I would say that the job lifespan in the Bay Area is two years, and it’s the same across sectors—corporate, tech, marketing, sales, everywhere,” she explained. With experience at major corporations like Pfizer, Microsoft, GE, Cisco, and Intel, Badri-Paul has witnessed firsthand the constant churn in the job market.
She elaborated on the challenges of this cycle, stating, “There is a constant churn. Reasons range from no funding to restructuring, and people are asked to leave every few years. This recurring cycle in the Bay Area job market that results in redundancies gets tiring after a while. Everyone is watching their back; there is no margin for humanity.”
Frustrated by this instability, Badri-Paul decided to take a bold step: “I took a hard stance and thought of building a company of my own.” As an early innovator in the AI space, she recognized the transformative potential of AI across various sectors. At Avatara, she oversees the development and deployment of AI solutions, focusing on responsible and ethical practices.
In addition to her work at Avatara, Badri-Paul is enthusiastic about the opportunities emerging in the East Bay region. She recently launched the Velocity East Accelerator, which she envisions as a catalyst for the future of AI in the area. “In California, Silicon Valley is where all the tech happens. It is the start-up empire. Despite this boom, some parts of Silicon Valley remain underrepresented, and we have been seeing a shift in the trend,” she stated.
Badri-Paul believes that the East Bay is on the verge of significant growth. “East Bay has kind of taken off,” she remarked. Through Velocity East, she aims to create a hub for innovation and entrepreneurship. As a long-time California resident, she has observed how migration patterns have spurred development in the region. “During Covid, a builder built about 20,000 homes in East Bay. A lot of migration happened during that time,” she noted.
Despite the influx of new residents, Badri-Paul observed a lack of formal support for startups in the area. “While there is a boom in newer residents, there was no formal atmosphere to nurture startups in the area, no Y Combinators—basically no ecosystem to help build ideas,” she explained.
With this vision in mind, she launched Velocity East, an AI accelerator based in San Ramon. Badri-Paul emphasized that the goal of the accelerator is not to replicate existing tech programs but to highlight the potential for groundbreaking AI companies to emerge from the East Bay. “We are talking about areas such as Fremont, Concord, as well as across Alameda and Contra Costa counties,” she said.
Velocity East is powered by The AI Foundry community and aims to accelerate early-stage AI startups through mentorship, resources, and access to capital. Badri-Paul added, “We also build bridges between East Bay innovators and the broader Bay Area ecosystem and create pathways for underrepresented founders to lead in AI.”
Her larger vision is to establish San Ramon and Bishop Ranch as legitimate hubs for AI innovation, shining a spotlight on the East Bay as a vital player in the tech landscape.
As Badri-Paul continues to navigate her entrepreneurial journey, she remains committed to fostering an environment where innovation can thrive, ensuring that the East Bay is recognized as a key contributor to the future of artificial intelligence.
According to The American Bazaar, Badri-Paul’s efforts represent a significant shift in the tech ecosystem, highlighting the importance of nurturing local talent and ideas.

