The Ministry of Tourism in India annually acknowledges villages through the Best Tourism Villages Competition. This initiative aims to celebrate rural destinations that excel in tourism while upholding sustainable practices. The competition highlights villages that have committed to sustainability across social, economic, and environmental aspects. In 2024, the Indian government recognized winners in eight categories, including community-based tourism, adventure tourism, vibrant villages, crafts, agri-tourism, spiritual and wellness tourism, heritage, and responsible tourism. Among these categories, five villages stood out for their exemplary work in responsible tourism, focusing on eco-friendly practices, community engagement, and preserving their cultural heritage.
Below are the five villages that were honoured for their exceptional contributions to responsible tourism.
Ladpura Khas, Madhya Pradesh
Ladpura Khas, located near Orchha, Madhya Pradesh, is the first village to be recognized under the Responsible Tourism Mission in the state. Visitors to this village are invited to experience the unique Bundeli culture and build meaningful connections with the local tribal communities. The village is known for its picturesque landscapes and rich cultural heritage, making it a standout rural destination.
In terms of infrastructure, Ladpura Khas offers traditional homestays that allow tourists to stay in accommodations that reflect the area’s architectural heritage. This emphasis on preserving local culture while promoting tourism has made Ladpura Khas an attractive location for those interested in responsible travel. The Responsible Tourism Mission has worked to integrate the village’s cultural and natural elements into the visitor experience. This holistic approach ensures that tourists not only explore the physical beauty of the area but also gain an understanding of its deep-rooted traditions and local way of life.
Dudhani, Dadra and Nagar Haveli and Daman and Diu
Dudhani, a scenic village located in Dadra and Nagar Haveli, has gained recognition for its dedication to sustainable tourism. The village is particularly known for its eco-friendly initiatives, which focus on environmental preservation and responsible travel. One of the village’s main attractions is Dudhani Lake, where visitors can engage in various water-based activities while learning about the region’s commitment to sustainability.
Dudhani has successfully combined tourism with environmental awareness. By promoting responsible travel, the village encourages tourists to appreciate the natural beauty of the area while also ensuring that their presence has minimal negative impact on the environment. The local culture is also intricately woven into the tourism experience, allowing visitors to interact with the community and gain insights into their traditional way of life. The village’s efforts in responsible tourism are rooted in maintaining a balance between tourist activities and environmental conservation, making it a role model for other rural destinations.
Kadalundi, Kerala
Kadalundi, located in Kerala’s Kozhikode district, has undergone a remarkable transformation thanks to the Kerala Responsible Tourism Mission’s STREET (Sustainable Tangible Responsible Experiential Ethnic Tourism) project. This initiative has positioned Kadalundi as a model destination for sustainable and responsible tourism, supported by the active participation of the local community. One of the village’s unique offerings is the theme-based streets, where visitors can explore different aspects of the local culture.
Kadalundi’s backwater boating experiences allow tourists to enjoy the natural beauty of the region while supporting local businesses that offer traditional foods and crafts. The “One Tourist One Tree” initiative, which encourages visitors to plant a tree, has also significantly contributed to reforestation efforts in the village. Through this program, Kadalundi has enhanced its green cover and demonstrated its commitment to environmental sustainability. The village’s focus on promoting inclusive growth ensures that the benefits of tourism are shared among all members of the community, making it a model for responsible travel.
Tar Village, Ladakh
In the remote region of Ladakh, Tar Village has been recognized for its innovative efforts in responsible tourism. This small village has embraced eco-friendly practices and community-based tourism to protect its fragile environment. Ladakh, known for its delicate ecosystem and unique culture, has faced challenges due to increasing tourism. However, Tar Village has set an example by promoting sustainable tourism that minimizes environmental impact while preserving its rich Ladakhi culture.
Visitors to Tar Village are encouraged to engage with the local community and learn about their customs and traditions. The village has developed eco-friendly infrastructure, including the use of renewable energy and sustainable waste management systems, to ensure that tourism does not harm the local environment. By focusing on both environmental preservation and cultural integrity, Tar Village has positioned itself as a leader in responsible travel within the Ladakh region.
Sabarvani, Madhya Pradesh
Sabarvani, located in the Chhindwara district of Madhya Pradesh, has become a popular tourism destination since 2019. The village’s natural beauty, combined with its commitment to cleanliness, has attracted international tourists seeking cultural experiences and tranquil escapes. Sabarvani offers visitors the opportunity to experience ethnic food, participate in agricultural activities, and immerse themselves in the local culture.
Nearby attractions, such as the Anhoni Hot Spring and the Satpura National Park buffer zone, further enhance the village’s appeal. These natural wonders offer tourists the chance to explore Madhya Pradesh’s rich biodiversity while supporting sustainable tourism initiatives. Sabarvani’s focus on maintaining a clean and green environment has made it a top choice for nature lovers and those seeking peaceful retreats. The village’s rapid growth as a tourism destination has been carefully managed to ensure that development aligns with the principles of responsible tourism.
