Indian wellness brand and leader in organic premium teas retailer VAHDAM® India has launched spices exclusively in the United States. To celebrate the launch, the company has appointed world-renowned Michelin star Chef, restaurateur, and host of MasterChef India, Vikas Khanna as a brand ambassador for VAHDAM® Spices.
Commenting on the product, Khanna said, “The farmers in India take pride in the spices they grow, which elevates VAHDAM® India’s spices and their taste above what’s currently available on the market. VAHDAM® India’s Spices can help anyone take their cooking up a notch and it will bring more flavor into all of our lives.”
According to the company, the single origin spices are sourced from Indian regions and states, packaged at state-of-the-art facility in India and shipped directly to consumers. The brand has expanded its partnership with farmers and cooperatives to bring high quality and authentic Indian spices to the consumers.
Aimed at creating fresher products for an increasingly health-conscious world, VAHDAM® India has expanded its partnership with Indian farmers and cooperatives to bring high quality and authentic Indian spices to consumers to help them achieve their wellness goals.
VAHDAM® India has also welcomed world-renowned, Michelin star Chef, restaurateur, and host of MasterChef India, Vikas Khanna as a brand ambassador to celebrate the launch of VAHDAM® Spices with a variety of new recipes.
With VAHDAM® Spices, the brand is introducing a collection of India’s finest spices, all sourced garden-fresh, packaged at VAHDAM® India’s BRC Certified facility state-of-the-art facility in India & shipped directly to consumers.
All of the spices are single-origin from states and regions known for high quality products. Each batch of spices is tested for purity in accredited labs in Europe to ensure VAHDAM® brings only the healing benefits of Indian spices.
According to a press release, VAHDAM® Spices have zero adulterants, pesticides, color, or toxins. Because VAHDAM® Spices are grown at the top farms, sealed fresh at the source, and brought directly to consumers’ households, they achieve a higher product potency and nutritional value.
“India is a magical ‘land of spices’ and provides the world with the largest variety of delicious spices. However, there is an absence of a home-grown brand, and the broken supply chain ensures that consumers don’t get a fresh product, while farmers do not get the right price for their produce. Additionally, spices are globally grown by spraying copious amounts of pesticides, Moneyinsecticides & toxins to increase farm yield, which causes a serious health risk to consumers,” said Bala Sarda, CEO & Founder of VAHDAM® India.
“We wanted to solve this problem and have spent the last two years building a supply chain of India’s finest organic spice farms with our partners. We made a conscious decision to bring sustainable, clean, and fresh spices to consumers around the world for all their cooking, wellness, and beauty needs.”