Breathe India Campaign: “We helped Delhi, now we expand to UP!”

Four days back, we got together to do something for India in such an unprecedented crisis. Something as basic as oxygen seemed the bottleneck. We decided to get the concentrators for Delhi. We collaborated with SaveLife foundation, and started this fundraiser. We just wanted to get as many concentrators as we could. While we set up a vague number of 250 concentrators, little did we think on whether it was achievable.

Today, we are proud to share that we have been able to raise a whopping Rs. 2.41 Cr (as of 4PM, 30th April) from the campaign. We have already confirmed orders for 185 concentrators and are finalizing the other 65 concentrators as I write. We expect the shipments to start arriving in Delhi from May 07-May 10th. The concentrators will be distributed to Delhi hospitals and COVID Care Centers based on the need in close coordination with the Delhi government. The remaining proceeds (about ~0.6Cr) will be utilized for buying more concentrators and other medical equipments.

We are now more motivated to expand our campaign to other geographies and ensure that the help reaches there. For the purpose, starting 5PM, April 30th, we are collaborating with Right Walk Foundation, a Lucknow-based NGO which works with slum communities in eleven districts of UP. Right Walk Foundation will use the proceeds gained (after 5PM, April 30th) from the campaign in buying concentrators, cylinders, oximeter and other medical equipments as required. A collaboration with Right Walk will enable use to reach out to the less-privileged communities of UP.

A sincere thanks to SaveLife foundation for the tremendously smooth efforts in our phase-1 of the campaign. You inspire us, you really do!

It has just been the five of us, supported by a lovely community of yours. We are reaching out again for helping us achieve our targets in UP. The overall campaign target is being raised to 4Cr. We are confident that the outpouring support we have received will force us to raise this target further.

An important thing to keep in mind for foreign donors: Please transfer as much funds as you can through Indian accounts: they can be more quickly disbursed!

Keep following the page for more updates. All the documents (our update, SLF/RWF update, POs, Product Specifications), etc. can now be accessed at:

Thanks for all the love you have showered on us. Ashutosh Ranka graduated with a B.Tech in Materials Science and Engineering from IIT Kanpur in 2016. He is currently pursuing MPA from London School Of Economics. His previous work experience includes working with McKinsey & Delhi Government. Isha Agrawal graduated with a BT-MT degree in Electrical Engineering from IIT Kanpur in 2016. She has been working as an Analog Design Engineer in Texas Instruments for the past 5 years.
Nikhil Asati graduated with a B.Tech degree in Materials Science and Engineering from IIT Kanpur in 2017. He is currently working as a consultant with EXL Services.

Kavya Eluru graduated with a MSc. in  Mathematics and Scientific Computing from IIT Kanpur in 2014. She is currently working in the Business Finance Team in Udaan. Her previous experience includes working in EdTech & Construction Industry.  Randhir Shah graduated with a BT-MT degree in Mechanical Engineering  from IIT Kanpur in 2014. He is currently working as a Senior Field Engineer and Customer Engagement Coordinator in Schlumberger, Mumbai for the last 7 years.

Since its inception, RightWalk has prioritized Social Inclusion, and this has remained the hallmark of its practice. At RightWalk, everyone is a Public Policy Entrepreneur who envisions “Social Inclusion,” and cognizes that Public Policy Advocacy is important for the change we wish to see. We have been perpetual in improving the laws, the policies and the systems that impact inclusion and the communities we serve, giving us an opportunity to be one among the most persuasive and compelling messengers of social inclusion on the planet. We have strong network with public and social eco-system manifested by our strong ties with National Informatic Center-UP, WB and Jharkhand, Microsoft Research, Stanford University, Central Square Foundation, and UNICEF who are some of our technology, strategic and thought partners.

SaveLIFE Foundation (SLF) is an award-winning non-profit, non-governmental organization committed to saving lives in India since 2008. When COVID-19 hit India in 2020, in particular the capital city-state of Delhi, SLF’s traditional expertise in emergency medical response, first-responder training, and data analytics directly intersected with the needs imposed by the novel virus. Given its existing relationship (through a working MOU) with the Government of Delhi, SLF was immediately requested to help address these problems for the State and people of Delhi. SLF has since helped optimize State’s ambulance service reach people faster, increase the capacity of the emergency response system, and provide direct relief to those affected the most by the pandemic by providing over 10,000 PPE kits for frontline health workers, 80,000 meals for the needy affected by the national lockdown, 60 additional ambulances for the City of Delhi and 100 sanitization machines for ambulances carrying COVID positive patients.