Designers from India show festive wear in New Jersey at “Spring Soirée 2019”

An array of Indian and US-Indian designers showcased their latest collections at the fashion and lifestyle exhibition Spring Soirée 2019 April 14, at the Royal Albert’s Palace in Fords, New Jersey.

The exhibition was a one-stop shop for the spring wedding season.

The show ‘Spring Soiree, 2019’ showcased the versatility of Indian designers whose wide-ranging styles were not restricted to any culture or ethnicity, but also included the ethnic and traditional, according to a press release from organizers House of Chic by Heena Surani, a New York-based pop-up retail company, in collaboration with Vandana Malhotra Puri.

Currently their fashions have been seen in Dubai, New York, Dallas and Los Angeles, and at Lakme Fashion Week in Mumbai, and according to organizers, the Mumbai event “is already creating a buzz in Indian style and fashion magazines.”

The ‘Spring Soiree, 2019’  has been held in New York City, and Westchester before being taken to New Jersey. Many well-known designers (with their collection) such as Jayanthi Reddy, Adhya, Myoho, Lotus Sutr, Priya Chahabria, Inaarabypriya, Harshi, Dolly Saraf Jain, Dhashi, Roma Bhalla, Aneehka, ReeMat, BG Jewels, Tinted Teal, Allure Jewels and many more participated in the event.

In the New Jersey show, exquisite Indian embroideries with Western cuts made it on the ramp, the collections holding an international appeal, organizers said. It included festive couture, handcrafted luxury pret, which derives inspiration from the fusion of modern trends, fall styles to summer spring looks – including kurtas, salwaar suits, tunics, semiformal Indian wear and many more silhouettes were highlighted.

On April 14, House of Chic and Vandana Malhotra Puri hosted the New Jersey edition of Spring Soirée 2019 at the Royal Albert Palace in Fords. The fashion and lifestyle exhibition featured clothing, jewellery, and accessories with traditional and bridal wear as a focus.

Participating clothing designers included Jayanti Reddy, Priya Chhabria, Aneeka Harshi, Myoho, Roma Bhalla, Lotus Sutra, Heena Kochhar, Dhashi, Aadhya, and Kama Fashion by Dolly Jain. Jewellery brands Reemat Designs and Bijoux by Priya Chandra also participated. Fusion wear, kurtas, lehengas, and dupattas provided both formal and casual options for shoppers and the New Jersey Indian community came together to celebrate Indian fashion.

The event was designed to create a “buzz” around Indian fashion, according to the event’s press release. The New Jersey event followed Dallas, New York City, and Westchester and Heena Surani’s fashion events business House of Chic has also run similar events in Los Angeles and Dubai.

“A holistic cocktail of the antique artistry mixed with modern wizardry of silhouettes, cuts and jaw dropping designs,” organizers said in the press release. “The response was outstanding and crowds are now waiting for the next Exhibition with the next stunning Collection,” they added.

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